Why Equivesto?
Equivesto is licensed as an Exempt Market Dealer
FOR INVESTORS
Helping close the gap to private investment access in Canada.
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FOR FOUNDERS
Supporting founders secure the capital they deserve.
Democratized Investment
Private company investing had previously been the exclusive domain of the 1%, with 99% of the investing population limited to the public markets. Securities law prohibited the general population from accessing the riskier class of entrepreneurial and growth stage investment - which has historically been the source of personal wealth creation for the majority of the 1%.
Early stage capital is the lifeblood of all business and the largest indicator of future success. With only 1% of the population legally accessible for funding, many Canadian founders have had significant barriers to growth and long term success.
Canadians with discretionary capital can now participate as Microinvestors* and support the businesses they care about. This helps more founders raise needed capital and gives the responsibility of deciding which companies get funded with a diverse and inclusive audience. This collectively democratizes private investing, encourages community support, and aligns Canadians with mutual prosperity.
*Microinvestors - Also known as Retail or Non-Accredited Investors, are limited by securities law to a lower investment threshold based on financial capacity, knowledge, and risk tolerance. To learn more about investor types and their limits on Equivesto click here.
The Impact
The distribution of opportunity to a broader audience opens avenues for investors and companies alike and has the potential to change the ecosystem for the better. With more participation, factors such as community and environmental impact become more important, and a required stakeholder for businesses who wish to raise in this manner. Financial return is no longer the only metric to value a company’s success, with the equal weight to People, Planet, and Profit (aka. The Triple Bottom Line**).
**Triple Bottom Line (TBL) - A framework or theory that recommends that companies commit to focus on social and environmental concerns just as they do on profits. The TBL suggests that instead of one bottom line, there should be three: profit, people, and the planet.
INVESTORS
Support businesses that mean something to you.
In a world filled with Mutual Funds and Robo-advisors, we often forget the importance of knowing what values we support with our capital. What automation provides in convenience, it lacks in transparency. On Equivesto, you can speak with your dollars and align them with your beliefs by backing companies that are doing things important to you.
FOUNDERS
You’re More than 10x.
10x (10 times) has widely been known in the industry as the minimum return expectation for Angel Investors and Venture Capital investments. This form of unrealistic pressure can be crippling to many businesses and ignores equally important social and sustainable factors. On Equivesto, you are more than an expected return and your investors chose you because they value what your value.
